Category Archives: Brand Focus

Made In Britain

At Olive Loves Alfie we have an affinity with vintage style as much as we do with home-grown British production. CERYS our own label signature coat is inspired by the fit and flare silhouette of the 1950’s swing back coats. The voluminous shape and wide hem make them the definitive happy coat for twirling in.  The generous proportions […]

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Brand Focus – Project Jelly

We couldn’t be prouder to be working with Project Jelly this season. Founder Natalie Collier set out to ‘repackage charity’ in a cool and innovative way, combining the best British children’s design and manufacture, with a big fundraising edge. 25% of profits go directly to Mencap a charity supporting people with a learning disability and […]

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Brand Focus – Little Titans

  One of our favourite finds at Bubble London this year was Little Titans, a truely fantastic range of tights designed specifically with boys in mind! With the birth of baby boy Kit, Carly Hardy found older sister Matildas stripes and spots didn’t quite fit the bill, so set about her mission to create something boyish and brilliant […]

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Olive Loves Kidscase

Kidcase echos many of the things that are important to us at Olive Loves Alfie.  From their design principals to their production philosophy right through to their photography Kidscase have a pure and honest vision. Founded in 2000 by Jacqueline van Nieuwkerk and Merel Verbrugge, Kidscase is an independent Amsterdam company that designs subtle, minimalistic […]

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Brand Focus – Indikidual

We are back again this season with lots of new and exciting brands that we have fallen in love with.  Get ready to discover the best that is new in contemporary design for children with Olive Loves Alfie. Our house favourites Bobo Choses, Dandy Star,  Mini Rodini and Molo are already in store.  Shop the […]

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